Category: Email Marketing

  • How to Bypass Gmail’s Promotions Tab for your Emails?

    A few weeks ago, we received a call from a worried client whose emails were landing up under Gmail’s promotions tab. We gave them our word that we would definitely look into this and assist them in making the transition from promotions to the primary tab. But how were we going to execute this? Was

    Posted by Chris Donald
    June 1, 2022 in story time

  • 8 Best Email Service Providers for Small Businesses

    When it comes to scaling your business, email marketing is a key part of a successful growth plan. Free email packages are usually made for personal use and have limitations on data usage, which means that there is a cap on the amount of emails sent per day, month or quarter, depending on the provider.

    Posted by Chris Donald
    June 8, 2021 in story time

  • Is email marketing dead?

    Is email marketing dead? Is email marketing dead? Judging by the number of emails that flow into email boxes every day (306.4 billion emails a day according to Statista), emails aren’t dead, and neither is email marketing – IF you do it correctly. Historically it has never been as easy as it is now to

    Posted by Chris Donald
    May 25, 2021 in story time

  • Flat Design in Emails – Using it Right

    Email designing is a lot more than just making it look appealing and fancy. Sure, email designs matter but it should also cater to the overall responsiveness of the email. This is where flat designs come in handy. It is a user interface design style that makes extensive use of two-dimensional elements which are simple

    Posted by Chris Donald
    January 13, 2020 in story time

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