Category: Email Marketing Whitepapers

  • 8 Best Email Service Providers for Small Businesses

    When it comes to scaling your business, email marketing is a key part of a successful growth plan. Free email packages are usually made for personal use and have limitations on data usage, which means that there is a cap on the amount of emails sent per day, month or quarter, depending on the provider.

    Posted by Chris Donald
    June 8, 2021 in story time

  • Abandon Shopping Cart Email Marketing Whitepaper

    Save Your Shopping Carts with Email The perennial problem: Cart Abandonment. Site visitors who place items in their shopping cart, only to never complete the purchase. The items sit there, tantalizingly close to a sale–but they don’t sell. In fact, it’s not rare for cart abandonment rates to reach 80% or more. Considerable effort goes

    Posted by Scott Cohen
    September 14, 2013 in story time

  • Email Marketing Whitepaper: The Power of the Welcome Series

    Exploit the Power of the Welcome Dispensable, unimportant, unloved. Such is the opinion held of welcome emails by many marketers. Optimizing the lowly confirmation that “your address has been added to the email list” is rarely a priority email marketing task. Many senders don’t even bother with them. The shocking news is that welcomes are

    Posted by Scott Cohen
    December 10, 2011 in story time

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