Email Marketing & Social Sharing

Soicalize your Email Marketing

Inbox Group makes it easy for your subscribers to share your articles by forwarding and bookmarking, as well as sending to Twitter, Facebook, MySpace and other social networks.

Examples:

Your account can have the option of a custom social sharing button on each article and with just a click by the subscriber, they can share your newsletter content with others through their social network. You'll be adding more links and visitors to your newsletter and web site as well. This can really expand your visibility and branding on the web. Social sharing and email marketing are made for each other. It's a great way to expand your footprint on the web and extend your marketing reach.

Feed your Audience

Inbox Group can also automatically create an RSS Feed which will update every time you post a new issue of your newsletter. With your RSS feed, we'll create a Custom News Widget that you can put on your web site and your subscribers can copy and add to their web site as well. This creates a viral effect for your news and information. Since every Custom News Widget is linked directly to your web site and newsletter, you'll be building links and increasing your web sites ranking in Google and other search engines, while increasing the interaction with your subscribers.

This can create a viral effect for your news and information. Since every Custom News Widget is linked directly to your web site and newsletter you'll be building links and increasing your web sites ranking in Google and other search engines.

Expand Your Social Reach

Email marketing and social sharing go hand in hand in today's internet world. While you cannot post your entire marketing materials on the various social sites, you can use them to get people's interest. Many businesses find posting tips and various article links get people's attention quickly. They are also willing to spread the word to friends and family if they like the material. It also helps build your reputation in the industry. The social sites bring people together from all over the world. If you can get people to start depending on your expertise in the business, that will garner a great deal of business in the long run. As you market new products and services, your social network will be more likely to purchase from you.

How do you marry email marketing and social sharing? Social sharing is the enticement to get people to share to your email marketing articles and content. You share small teasers on places such as Facebook, Linkedin, or Twitter. The teasers come with a web link so they can see the rest of the story. Once you get them to the website, you entice them to sign up for more information or make a purchase. That is how you bring the two together. One leads to the other. It also allows you to build your reputation. As your number of followers grows, so does your network, it can be quite an explosive growth. It helps develop a cycle of increased readership.

Email marketing and social sharing also help bring your website up in the ranks of the search engines. The more traffic you get to your website, the higher your rankings will go. That will help expand your potential customers just by the publicity you generate. When people do a search, they want to find a business that meets their needs. Nevertheless, they will likely not look for more than a couple of search pages before giving up or selecting someone. This makes getting high on the rankings extremely important. Your content must be solid and up to date. However, you need the traffic as well.

Email marketing and social sharing helps spread the word to the world about your business and your products or services. The more people that visit, the more likely you are to generate a sale. That is why using both methods are so important in today's web-based marketplace. Without it, you are stuck in the dark ages of marketing. That can actually kill a business quickly. Socialize your email marketing for best results.