Get Personal with Your Email Marketing
Dynamic, personalized, one-to-one email marketing is the way to give your subscribers what they want. With Inbox Group’s targeted dynamic content and personalization features, you can target the right message to each of your subscribers by setting up just a few rules. It’s a simple approach to engaging your audience with content based on their preferences, profile attributes, and purchase behavior.
A few examples:
- Allowing your subscribers to choose the content they want to receive.
- Targeting customers who have never purchased from you.
- Giving returning purchasers special discount offers.
One size no longer fits all. Your subscribers will appreciate that you know who they are and what they like. Your subscriber database can give you the information you need to treat them like an old shopkeeper who know everyone’s name and what products they like.
Segmentation and Targeting Made Easy with Inbox Group
Every email marketer knows the importance of delivering the right message to the right person at the right time. Inbox Group’s segmentation tools make it easy for you deliver the right message with timing controlled by your subscribers’ behaviors and preferences. You can easily create customer segments based on demographics, transactional history, and subscriber preferences.
You’ll be able to test email messaging and content to audience segments and analyze the results in real-time with Inbox Group’s advanced reporting and analytics tools. From there, you can make adjustments based on what you learn, optimize your email marketing campaigns, and watch your performance metrics go through the roof!
Inbox Group helps companies and non-profits of all sizes communicate with their customers, establish relationships, ensure retention, and build credibility through email, social media, and mobile.
For more information, give Inbox Group a call toll-free 1-888-504-6269 or Request a Free Demo