Month: December 2010

  • Permission Matters in Email Marketing

    Posted by Scott Cohen On December 9, 2010 in story time I 0 Comments

    I was asked this question the other day: “Do people need to give us permission for us to email them?” No, but really, an emphatic yes. No, you are not legally bound to obtain explicit permission you can email someone (if you are in the U.S.). But I’ve said it before and I’ll say it