Email Marketing BlogWant to Learn to Send Better Emails?
Look no Further than These Posts.

  • Coding Pixel Perfect Emails [Part 1]

    Posted by Scott Cohen On December 11, 2011 in story time I One Comment

    Like most anything else, there are a thousand different ways to code an email, the tips in this series are what we have found to be particularly effective. Here we go!   Make it Modular The way an email is typically coded, is of course static tables, but with any design there are a number

  • How Responsive Design Increases Email Conversions

    Posted by Scott Cohen On December 11, 2011 in story time I 0 Comments

    You know that we are living in a Multi-screen World, and I am a Multi-screen girl. I’m on my phone while I am watching TV just like 81% of you out there according to Google.  I am switching from PC to Smart Phone to Tablet and every combination in-between all day, every day and so

  • Email Marketing: Discounting Your Revenue and Your Business

    Posted by Scott Cohen On December 11, 2011 in story time I 0 Comments

    All too often, we work with clients whose email marketing consists of one discount after another—10%  off, 20% off, $20 off a purchase of $100 or more and so on. This is nothing new. Yet, if you’re not a clearance business, then offering discounts in every email is just a bad idea. Think about it

  • Email Marketing: Those are Real People on Your List

    Posted by Scott Cohen On December 11, 2011 in story time I 4 Comments

    It seems like many times we forget that the people on our email marketing lists as just like you and I.  Their lives change constantly, just like ours do.  They might get a new job, or as in these times might lose their job.  They move, they get married, they get divorced, they have a