Email Marketing BlogWant to Learn to Send Better Emails?
Look no Further than These Posts.

  • Email Marketing Case Study: Doctor Doctor Give Me The News

    Posted by Scott Cohen On September 2, 2010 in story time I 0 Comments

    Over the past ten years I have worked with a myriad of health care providers as well as individual family doctors helping them with their email marketing. Like most email marketing we always suggest strongly to segment and offer content based on the individual recipients wants and needs. When these rules are followed along with

  • Are you an email marketing expert?

    Posted by Scott Cohen On August 5, 2010 in story time I 0 Comments

    Check out this post at The Email Guide we did as a Contributor and find some of the great email marketing people to follow on Twitter. Why I’m not an email marketing expert, guru, thought-leader, Jedi, blah, blah, blah… Cheers, Chris

  • Inbox Group Sponsors Email Radio Launch 1 PM EST August 10th 2010

    Posted by Scott Cohen On August 5, 2010 in story time I 0 Comments

    The Email Guide is kicking off eMail Radio with a conversation with leaders from the Email Experience Council of the Direct Marketing Association (www.emailexperience.org).   Ali Swerdlow is the executive director of the Council – the largest working group of the DMA and Stephanie Miller is volunteer Vice Chair of the Council.  (Her day job is at email

  • Email Marketing: Who’s on First, What’s on Second

    Posted by Scott Cohen On July 29, 2010 in story time I 0 Comments

    Abbott and Costello, for those of you too young to remember, made the title of this article famous.  Their comedy bit about baseball and Who’s on First is a classic.  When it comes to email marketing, remembering those two lines might just help you with your next campaign. When you plan to send an email marketing campaign