Email Marketing BlogWant to Learn to Send Better Emails?
Look no Further than These Posts.

  • Email Marketing’s Top 3 Rules for Success

    We all read articles about deliverability, subject lines, avoiding spam filters, best days to send your email, etc.  While these things are important, our 3 rules for successful email marketing should be at the top of your email marketing to-do list.   Rule #1 – Understand the Relationship Understanding your relationship with the subscriber is important

    Posted by Scott Cohen
    July 3, 2010 in story time

  • It Worked, Then Failed – Anatomy of an Email Marketing Campaign

    I received an email marketing message from a local restaurant that my wife and I go to on a regular basis. We visit enough that the owner and wait-staff know us by name. So the email message touted “Crawfish are Here” save $1.00 a pound, now only $4.99.   Cool, we love crawfish and this restaurant knows how

    Posted by Scott Cohen
    July 3, 2010 in story time

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