Email marketing is one of the main marketing channels across the globe. Moreover, with, the number of email users expected to reach a whopping 255 million in 2020, the scope of email marketing is only going to escalate. Well, that’s the reason for email marketing reaching the political domain too. In fact, it wouldn’t be
Posted by Chris Donald
January 21, 2020 in story time
With the unprecedented growth of the digital world and online business, it is difficult to run a traditional brick and mortar business. It doesn’t only require you to draw customers offline but, also has a longer sales cycle as compared to any online business. In fact, it is even difficult to track its ROI. All
Posted by Chris Donald
November 4, 2019 in story time
Transactional emails, popularly known as triggered emails are emails that are sent to customers after they trigger a particular action. It works with the help of a transactional email software embedded into an application. It plays a critical role in customer satisfaction and reassurance. It ensures them that the action they have taken is successful.
Posted by Chris Donald
July 11, 2019 in story time
For a while now, marketers have been working out ways in which they can drive traffic to the various online assets, specifically the website. Drawing engagement towards the website and managing conversions seems to be riding high on their mind. However, as they say, there are no free lunches in this world, and if you
Posted by Chris Donald
May 30, 2019 in story time
