A wise man once said, “Dig your well before you need the water”. The festive season is here and so is our to-do list to achieve business goals but before you start driving great revenues, it is a must that you start planning your marketing moves for the same. Email marketing is a great source
Posted by Chris Donald
December 4, 2018 in story time
You’ve spent hours perfecting your email, crafting the ideal copy, layout, and design. It’s a thing of beauty. But what you didn’t account for was your subject line, one of the key factors in determining whether your email even gets seen. Customers are getting hammered with hundreds of marketing emails each day (none as amazing
Posted by Chris Donald
November 13, 2018 in story time
Emails are getting more and more creative with the advancements in email design and coding. This has reinvented the opportunities for email marketing. According to a study by Litmus, the top email design trend for 2018 is ‘Creating interactive email experiences’. Interactivity in email has maintained its prestige since 2017 and it will continue to
Posted by Chris Donald
September 5, 2018 in story time
Email may not be the only digital marketing strategy you implement for your business, but it still packs a powerful punch when automated to engage your subscribers on a personal level. Employ subscriber insights to build high levels of engagement with prospective customers. By understanding individual subscribers’ needs, you can develop a personalized email campaign
Posted by Chris Donald
August 21, 2018 in story time
